Totality Solutions
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SERVICES

Totality helps brands boost their presence and enhance brand visibility while engaging with the right audience.

We take inspiration from the four elements of nature which encompasses the entirety of solutions Totality provides.

Brand Identity:

Brand Strategy

  • Brand Discovery
  • Brand Positioning
  • Defining Target Audience
  • Defining Purpose/Values
  • Extensive Competitor Scan
  • Establishing a Vision/Mission

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Brand Nomenclature

  • Brand Messaging
  • Brand voice
  • Brand Personality
  • Brand Tonality

02

Logo Design

  • Creative Routes
  • Colour Palette
  • Collaterals
  • Typography
  • Patterns and Icons

03

Integration

  • Advertising Material
  • Content & Messaging
  • Packaging, Creative Representation
  • Web Design & Stationery

04

Website Development:

Website Creation

  • Content Creation
  • Dynamic/Responsive Website - Multipage
  • Designing and Coding
  • Sitemap Creation
  • UI + UX

01

Events:

Event Management

  • Concept Ideation
  • Strategy & Planning
  • Event Setup
  • Stage & Lighting
  • Activity Management
  • Branding & PR
  • Creative & Design Solutions
  • Vendor Management
  • Talent Sourcing
  • Venue Branding Collaterals
  • Social Media Management
  • Photography + Videography
  • Permissions

01

Social Media Management:

Across all Platforms

  • Brand awareness campaigns
  • Content Strategy
  • Cross-platform promotions
  • Calendar & Reports
  • Detailed targeting and continuous optimization of all the ads
  • Direct message management
  • Engagement campaigns
  • Hashtag analysis
  • Hygiene posts
  • Instagram stories
  • Paid promotions + Ads
  • Platform-specific online contests
  • Profile management
  • Set Up an Instagram specific brand tonality
  • Website traffic campaigns

01

Design services for Social Media Management

  • Creatives
  • Cinemagraphs
  • GIFs
  • Parallax
  • Snippets
  • Videos

02

Online Reputation Management

  • Comment, message and review Management
  • Comment Building
  • Community Building
  • Feedback Management
  • Reputation Management

03

Search Engine Marketing:

Google AdWords

  • Adding all keywords to the AdWords System
  • Creating a list of keywords and placing them in the Google Ad system
  • Consulting and review of your ad campaign results
  • Creating links to landing pages on your web site
  • Creating and testing up to 5 ads by placing them in rotation to measure each ad’s performance
  • Limiting the ads to only the Google branded search
  • Managing the bids to create the best value we can for each click
  • Starting the Google AdWords account in your company name
  • Researching the competition's keywords
  • Setting limits on geographical targets
  • Setting a "not to exceed" daily spending budget

01

Search Engine Optimization

  • Custom map submission for google listing
  • Content Optimization
  • Detailed Reports
  • Google Webmaster Tools Setup and Integration
  • Identify and Help Resolve On-site Errors and Issues
  • Internal Link Structure Analysis
  • KML File Submission
  • Keyword Density Analysis
  • Local Search and Maps Optimization
  • Local Business Listing
  • Optimization of Image Tags
  • Optimising On-site SEO
  • Pay Per Click Advertising Campaigns
  • Powerful Social Signals
  • State-of-the-Art Link Building
  • Site Map Creation and Submission
  • Title, Meta, H1 Tags Analysis

02

Branding:

Site Branding & Other Collaterals

  • Banners/Panels
  • Event Branding (Launch/Networking)
  • Invites
  • Media Backgrounds
  • Posters/Leaflets
  • Standees

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